Posted: February 3rd, 2011 | Author: Chris Norton | Filed under: Business, General Twitter, Social Media | Tags: Kenneth Cole, poor taste tweets, Tweets | 8 Comments »
My eye was caught by this tweet today and I was flabbergasted anyone could have thought this was a good idea for a brand or a person to send out.
I don’t know what they were thinking and I can only suppose the brand wanted to get noticed for a tweet but I think this is one of the worst tasted tweets I have ever seen. If not the worst.
If ever there was a case proving you should be careful who manages your social media channels this is it. If you are a large brand or a small company please provide some kind of social media policy and make sure the person who is representing your brand has common sense and good taste.
What are your thoughts guys I am genuinely interested? I think it’s simply awful.
Posted: April 15th, 2010 | Author: Chris Norton | Filed under: General Twitter, Social Media, Tips | Tags: Ben Cotoon, Edelman Digital, Guest Blogger, Tweetbook, Tweets, Twitter Explained, Twitter notebook | 1 Comment »
This is a guest post from our good friend Ben Cotton. Ben is currently employed by Edelman Digital, having previously worked in PR research, a professional cricket club and busy press office. You can find out more about Ben from his blog, Tweets or Linked In profile.
Apologies for the awful title, but I was struggling to come up with another decent one. Some of the alternative suggestions I’ve had thrown at me from my wonderful friends and colleagues include ‘load 
of junk’, ‘pile of crap’ and something altogether unrepeatable. In fact, a lot of it was unrepeatable. The object which caused me to pen such an awful title and generated such outrage is the personalised Tweet Notebook I’ve just ordered.
To fill in the gaps…a Belgian company is offering people the chance to have their tweets committed to notepaper for $12. To be more precise, for your money you get a plain notepad with your tweets at the bottom. Admittedly, it does seem frivolous, indulgent even and dare I say it, a bit arrogant. But, it was the sheer novelty which immediately appealed to me – then came feelings of frivolity, indulgence and arrogance. Followed by the abuse. A lot of abuse.
However, I’ve tried to rationalise my purchase. I like the opportunism of the company. It’s a brilliantly simple idea. They’re taking something that is typically inexpensive and dull. Few things are more boring than a notepad – and they have turned it into something people will be willing to pay a lot more for.
I think this tweet-cessory (apologies) is geeky and cool in equal measures, but I also think it’s great to see your tweets being turned into something tangible rather than consigned to the bowels of Twitter search – never to be seen again.
The question is, at $12 a pad, will I use it sparingly or just start writing smaller?
P.S. For those on a budget you could always have a go yourself using Tweetbook.
